05
Settembre
2013
|
02:00
Europe/Amsterdam
Mercedes-Benz posts strongest August performance ever with 18.7% growth
Stuttgart – Last month, Mercedes-Benz sold 108,417 vehicles, which is more than in any other month of August to date. Since the start of the year, the brand grew its unit sales by 9.3%, reaching a new record of 919,644 units. Thus Mercedes-Benz grows faster than any other premium brand. Strong growth in August was ensured primarily by the new E-Class with a sales plus of 29.9%. The compacts and SUVs from Mercedes-Benz continued to post strong increases. In nearly all markets of Europe Mercedes-Benz reported double-digit growth rates and gained market shares in August. In August, Mercedes-Benz again saw double-digit growth in the USA and China (incl. Hong Kong). In Germany, the USA and Japan, the Mercedes-Benz continued to be the most registered premium manufacturer since the beginning of the year.
"We again posted double-digit growth with over 18 percent in August and are thus continuing on our growth course for the second half of the year, in which we want to grow more strongly than in the first", said Dr Joachim Schmidt, Executive Vice President, Sales and Marketing Mercedes-Benz Cars. "The offensive in the compact car and luxury segment continues: We have launched the new S-Class in Europe successfully and will already be starting production of the GLA at the end of the year."
In Europe, Mercedes-Benz delivered 43,523 vehicles to customers in August, this is12.0% more than in the same month of the previous year. The brand with the star gained market shares in almost all markets and is thus the fastest growing premium manufacturer in Europe. The Stuttgart-based automotive manufacturer posted particularly high sales increases in the UK (+29.3%), Belgium (+20.9%), Russia (+21.5%) and Turkey (+65.7%). Mercedes-Benz also posted a strong increase in the declining domestic market (total market -5.5%): At 21,376 units the brand sold 11.5% more vehicles in August than in the same month of the previous year, reaching a double-digit market share (10.5%). Mercedes-Benz is thus the premium manufacturer with the most registrations in Germany once again.
August sales in the USA increased by 20.5% to a new record high (24,761 units). With this, Mercedes-Benz is once again the premium brand with the highest sales since the beginning of the year (190,359 units). Moreover, Mercedes-Benz also posted new sales records in Canada (+20.6%) and Mexico (+14.6%). Vehicle deliveries in Latin America increased by 32.6%.
In the Asia-Pacific region the Stuttgart-based company sold 28.6% more vehicles in August than in the same month of the previous year. Sales in Japan grew by as much as 37.0% to a new record high. In China (incl. Hong Kong) Mercedes-Benz delivered 18,087 vehicles to customers, an increase of 27.3%.
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