05
Aprile
2013
|
02:00
Europe/Amsterdam

Mercedes-Benz in March posts best sales month in the company's history

Mercedes-Benz delivered 139,920 vehicles to customers in the month of March, more than in any previous month (+6.5%). Thus, first-quarter sales were 3.5% higher than in the same period of the previous year (324,898 units). Despite the difficult start of the European automotive market into 2013 that remained below expectations, Mercedes-Benz was able to keep the previous years' level and to gain market shares in Western Europe. This was due to the great  success of the new compact cars. In the same period, the brand with the star posted strong months particularly in the NAFTA region, Russia and Japan. Therefore, Mercedes-Benz was the most registered premium manufacturer in Japan and the USA as well as in Germany. In China, the first quarter was affected by the reorganization of the sales structures and the upcoming model changeovers. Among the model series, increases were posted in particular by the new compacts and the SUVs.

"Our sales developed very positively in March, so that we again topped the strong result of the previous year and have posted the best month in our company's history to date. We have never sold as many vehicles in a single month", said Dr. Joachim Schmidt,
Vice President Sales and Marketing. "With strong gains in the USA and in many new growth markets, we were able to balance out weakening European markets and the sales decrease in China and have posted yet another sales record in the first quarter."

In the NAFTA region, Mercedes-Benz saw the strongest first quarter in the company's history with sales of 78,193 units (+11.3%). In the USA, 69,187 vehicles were handed over to customers since January (+12.5%), which makes Mercedes-Benz into the most frequently registered premium manufacturer since the start of the year. The company also achieved a new sales record in Mexico with growth of one fifth (+20.7%) compared to the same period in the previous year.

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