23
Maggio
2013
|
02:00
Europe/Amsterdam
In Sight: Daimler Trucks is Gearing for Significant Growth in Asia
Activities of Mitsubishi Fuso Truck and Bus Corporation (MFTBC) and Daimler India Commercial Vehicles (DICV) are grouped under the umbrella of "Daimler Trucks Asia"
Combined annual sales target of MFTBC and DICV to 290,000 sold units until the year 2020
From now on production of five new FUSO truck models in Chennai for 15 export markets in Asia and Africa
The commercial vehicles division of Daimler AG has reached another milestone with the integrated "Asia Business Model", which is an integral component of the Global Excellence Initiative "Daimler Trucks Number One". The company will bundle the activities of the subsidiaries Mitsubishi Fuso Truck and Bus Corporation (MFTBC) headquartered in Kawasaki, Japan, and Daimler India Commercial Vehicles Pvt. Ltd. (DICV) headquartered in Chennai, India, under the umbrella of "Daimler Trucks Asia". For Daimler Truck, this cooperation opens up the opportunity for significant growth in promising, emerging markets in Asia and Africa. In this regard, MFTBC and DICV have planned a sales target of 290,000 units sold until the year 2020.
The Asia business will thus make a significant contribution to Daimler Trucks´ sales target of over 500,000 trucks in the year 2015 and 700,000 trucks in the year 2020.
Dr. Wolfgang Bernhard, Board of Management Member of Daimler AG responsible for Daimler Trucks and Daimler Buses: "Strategically, we are very well positioned with the Asia Business Model. The close network ties between MFTBC and DICV allow us to tap into important synergies, through which we can do business in new growth markets efficiently and grow profitably. Our customers benefit from this – through the right products, the best services and low total cost of ownership."
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